This past weekend the CEO of E-Driven Concepts attended OMS 2012 (Online Marketing Summit). OMS is a premier global educational event for marketing professionals. There marketing professionals share ideas and hear information from expert practitioners. E Driven Concepts had the opportunity to learn the best practices in Social Media, Demand Generation, Search, Email, Analytics, Mobile, Integrated Marketing and more.
While at OMS the CEO of E-Driven Concepts was educated in areas ranging from HTML5 to Local and Social trends for growing your business. E Driven now has the info to Find which data feed services work best for mass local listings online and on the mobile web plus which social networking features have the most effect on local marketing. E-Driven is now also educated in the realms of HTML5 and has knowledge of coding elements that will be major factors of search rankings .
E-Driven Concepts is dedicated to staying relevant and knowledgeable in all online marketing strategies. We want to make sure we always provide our customers with the latest technology and support when it comes to online search engine optimization.
Tuesday, March 13, 2012
"The Art Of Poor Sales Tactics; Misleading Customers With Scam And Fraud Affects Everyone
The cost of bad business tactics not only affects the customer, but the employees & companies involved as well. As much as we would all love to live in and idealistic and forward thinking world where everyone is honest and hard working, we can’t.
As many might know EDriven Concepts was faced with fake, negative online reviews made by former employees. The art of sales and sales tactics is one that can get messy, fast. Without honest values, morals, and education on how to properly sell a service to someone, employees might take matters into their own hands. In some cases this might be applauded, but at E-Driven Concepts we strive to keep a small educated sales team who will always offer honest and valuable services to new customers.
A Former Employee, Josh Murlin and the Company Skyrise Solutions seem to be using these dishonest sales tactics and targeting Prospect Genius. Confusing sales tactics and misleading information can affect all the companies and customers involved. Companies like Skyrise Solutions are a perfect example of what fraudulent sales can do to the trust customers have in SEO companies that work hard and ACTUALLY do their jobs. Customers will eventually lose trust in all companies, and everyone gets hit hard with the use of poor sales tactics and customer manipulation.
The outcome of these poor sales tactics, defraud and sales manipulation is that it will always catch up with whoever is being dishonest. The truth always prevails and customers will be happy to work with the people who were honest from the beginning.
As many might know EDriven Concepts was faced with fake, negative online reviews made by former employees. The art of sales and sales tactics is one that can get messy, fast. Without honest values, morals, and education on how to properly sell a service to someone, employees might take matters into their own hands. In some cases this might be applauded, but at E-Driven Concepts we strive to keep a small educated sales team who will always offer honest and valuable services to new customers.
A Former Employee, Josh Murlin and the Company Skyrise Solutions seem to be using these dishonest sales tactics and targeting Prospect Genius. Confusing sales tactics and misleading information can affect all the companies and customers involved. Companies like Skyrise Solutions are a perfect example of what fraudulent sales can do to the trust customers have in SEO companies that work hard and ACTUALLY do their jobs. Customers will eventually lose trust in all companies, and everyone gets hit hard with the use of poor sales tactics and customer manipulation.
The outcome of these poor sales tactics, defraud and sales manipulation is that it will always catch up with whoever is being dishonest. The truth always prevails and customers will be happy to work with the people who were honest from the beginning.
Wednesday, March 7, 2012
Google AdWords; E-Driven Concepts Stays Up To Date to Provide Excellent Service
As many of you might know Google AdWords is a wonderful way to
advertise your business and or company. Although it may be great for
some, it can be costly for others and generate poor results. AdWords or
"cost per click" , does exactly that. Basically every time someone
clicks on your advertisement Google charges you. You do have the control
to decide what sites you are placed on and to make sure it's relevant
to the business you are advertising. You also choose how much you pay
and how many a clicks per hour you allow. The only thing you cant
control is how many people will click on your advertisement a day.
We here at E-Driven Concepts strive to stay up to date and relevant to anything and everything that is going on within the internet and all major Search engines. The owner of E-Driven Concepts recently went to a 2 day long Google AdWords Seminar and learned everything we as a company need to know to stay informed and the services we can help our customers successfully manage. We strive to provide quality SEO and website services to optimize business and web traffic. We pride ourselves in not only staying up to date and educated but keeping our customers up to date and educated on services as well. Don't dive into anything until you know how it works,we don't and you shouldn't either. E-Driven Concepts will always keep you educated and informed while handling you SEO and online advertising needs.
We here at E-Driven Concepts strive to stay up to date and relevant to anything and everything that is going on within the internet and all major Search engines. The owner of E-Driven Concepts recently went to a 2 day long Google AdWords Seminar and learned everything we as a company need to know to stay informed and the services we can help our customers successfully manage. We strive to provide quality SEO and website services to optimize business and web traffic. We pride ourselves in not only staying up to date and educated but keeping our customers up to date and educated on services as well. Don't dive into anything until you know how it works,we don't and you shouldn't either. E-Driven Concepts will always keep you educated and informed while handling you SEO and online advertising needs.
Google Gets Easy; Changes in Google's Privacy Policy & Terms of Service Create a User Friendly Experience
Google is getting rid of over 60 different privacy policies and
replacing them with one's that are a whole lot shorter and easier to
read. The new policy covers multiple products and features, making
Google a safe and easy internet experience. It is extremely important to
know and be aware of the changes within Google, as an everyday user,
business owner, parent, etc.
You might be wondering if this means Google is going to be giving out your personal info or knowing everything about you, they aren’t. Basically, you always have a choice. Google will never disclose any info you don’t want to be shown across the web, it’s always your choice. The new policy simply makes it clear that Google uses data to refine and improve your experience on Google services you sign in to use. For example if you have a You Tube account and constantly watch Cinderella videos, as in the Disney cartoon. When you search Cinderella on Google, they know, based on your You Tube interests you aren’t looking for the hair metal band Cinderella. It’s actually a pretty neat feature. Check out the new Privacy Policy & Terms of Service HERE.
As a Business owner dealing with SEO, it’s always important to be aware of changing Privacy & Terms of service policies across Google. You would never want to get your site black listed or lose traffic due to simple mistakes, and just plainly not being aware. E-Driven Concepts is always up to date and educated with what is going on within Search engines. We work hard to keep our staff and customers aware and educated, so that the sites we manage always have front page listings and high traffic.
You might be wondering if this means Google is going to be giving out your personal info or knowing everything about you, they aren’t. Basically, you always have a choice. Google will never disclose any info you don’t want to be shown across the web, it’s always your choice. The new policy simply makes it clear that Google uses data to refine and improve your experience on Google services you sign in to use. For example if you have a You Tube account and constantly watch Cinderella videos, as in the Disney cartoon. When you search Cinderella on Google, they know, based on your You Tube interests you aren’t looking for the hair metal band Cinderella. It’s actually a pretty neat feature. Check out the new Privacy Policy & Terms of Service HERE.
As a Business owner dealing with SEO, it’s always important to be aware of changing Privacy & Terms of service policies across Google. You would never want to get your site black listed or lose traffic due to simple mistakes, and just plainly not being aware. E-Driven Concepts is always up to date and educated with what is going on within Search engines. We work hard to keep our staff and customers aware and educated, so that the sites we manage always have front page listings and high traffic.
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