Beware of SEO Scams! With the benefits that come
from great exposure on the world’s largest search engines, there are the
threats and fraud issues all businesses deal with today! SEO SCAMS!
Search engine optimization, or SEO, is the task of
improving the visibility of a web page. With billions of web pages on
the Internet today, it takes some creativity and technical know how to
make a web page stand out from every other website in your category.
Finding a good SEO Web Marketing team like
Edriven Concepts
that has the creative and technical skills is vital to getting your
business the right exposure online. Real Search engine optimization is a
highly specialized medium that works to increase the ranking of a web
page in a search engine. When executing a search on the web, the search
results are usually many pages of possible links. The most popular and
relevant web pages are at the very beginning of the search results. Not
all business comes from the first page results, however, it is a
mathematical fact that the closer to the top your website is the better
chance a web surfer or consumer will click on to it.
SEO requires more than just placing a few key words on your web page
or submitting the web page to a search engine for consideration. A
company like
Edriven Concepts
understands that proper SEO work includes an evaluation of your web
page, a comparison to similar web pages, unique keyword research, unique
content writing, link building to name and site, positive reviews, key
word relevant titles and sub titles as well as appropriate graphics and
images. To avoid falling into a scam and not only losing money but
possibly damaging the reputation of your business and web page by
fraudulent SEO activity (black hat), there are a few things to keep in
mind.
Educate yourself and become familiar with some SEO terms such as
white hat and black hat techniques, algorithms, back links, front links,
blogs and key words to name a few. The point is not to know everything
there is to know about SEO but enough to know if the
SEO Company
is legitimate and responsible. If the company representative talks over
your head or uses terminology you are not familiar with, ask questions.
An honest company will tell you the facts!
Quality SEO takes time!
If the
SEO Company promises instant
results or a guarantee your web page will be number one in less than a
week or two, you are more than likely being SCAMMED. Once they get your
money, you can try to file a complaint or request to cancel, and usually
not be able to reach a representative from the company again.
Reliable and legitimate SEO work will take time to show results. It
may be several months before quality SEO shows results, but the proper
work will take time to get through the web crawler system. Instant
results will almost always equal scam and spam. Spam is dangerous, fraud
that will affect your company’s exposure across the board. BEWARE not
to sign up with BLACK HAT SEO SCAMMERS!
If the SEO Company tells you it will take just a few submissions to
search engines, do not believe them. Yes, it is possible to submit web
pages to search engines for consideration but it will not get you an
optimized ranking. These companies are looking for a large up-front fee
without providing more than a single landing page or directory listing.
What you should be paying for is actual work on your site, quality link
building and experienced programmers that understand how to code your
site for the best results possible. Remember, “Quality is never an
accident it is always a result ….”